For this Art & Fun packaging range Studio Kluif was not allowed to change the given die-cuts of the packaging. Instead of designing around the die-cuts, Kluif used their possibilities!
Kluif made a series of illustrations: monsters, robots, fantasy animals etc. The products themselves get the main focus in the illustrations. The unique combination of illustration and product triggers your fantasy.
Nomination ADCN prize member jury 2011
Nomination ADCN prize professionals jury 2011