Studio Kluif developed the new identity for the new art and education platform in ‘s-Hertogenbosch.
In addition to a logo with an institutional yet open appearance, an iconic graphic design has been created which can be varied endlessly. This creates a graphic identity that offers plenty of space and freedom within predefined frameworks and unites the three merger partners in a direct way.
Strategy: Arthur en Brent.
Winner communicatieprijs Brabant 2020